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Factors To Consider In Corporate Gift Giving
Corporate gift giving is a program undertaken by most businesses and if its well considered, it can help in the establishing of good relationships. It is also a cost effective method through which activities that are benefiting the business are recognized. However, there are a number of issues that need to be put into consideration if such an initiative is to be successful.
In most cases those who are given such gifts are the major clients to the company. Employees then follow and finally the prospective clients. There are many reasons for engaging in such a program and among them is thanking of those clients who have stood for long with the company. It also serves as means of recognizing employees for their hard work like working during the weekend.
There is a difference between gifts and incentives. The disparity comes in that they are given out without any preconditions for performance. The fact that they do not have advertising and blatant imprints makes them different as well with ad specialties. Also they are not the same with recognition because they are not included in prescribed programs.
Before you choose to give out the gifts, you need o first find out whether the intended receiving company actually accepts such presents. This is because there are some organizations which bar all gifts. Among them are those in insurance, financial services, medical and retail fields. It is even more common to find restrictions regarding the situation in which the gift is given as well as its value.
After finding out whether the recipient company has some policy regarding receiving of presents, you can now send the package. To be on the safe side, never give out the present during the bidding period. This should be avoided even if the holiday comes in within the time.
Giving out of lavish gifts needs should be done with some careful consideration. Such include luxury vacations and cars. This is because of late the legislation requires that companies, mostly public traded, disclose and justify all the expenses in their financial records.
There are various places from which one can shop for corporate gifts. It will however be determined mostly with the kind of services needed as well as the quantity of presents. Other determinants include whether they are to be shipped, customized, insertion of packaging letters among others. You need to therefore choose a company that deals with these kinds of services for success.